TRENDS
Ondernemers sociëteit voedingsindustrie
B2B Communications
Wallbrink Crossmedia
Check this out

2025 Trend Report for the Food and Beverage Industry

2025 promises to be a transformative year for the food and beverage sector. Strengthen your business strategy and gain a lasting competitive edge with this practical guide to the industry’s most significant challenges an..

Read more

Campaign aims to make eggplants more appealing

22 May 2024

The 'Lekker Eigenwijs' campaign seeks to put more eggplants on Dutch dinner tables. Recent research shows that consumers lack knowledge about how to prepare eggplants. This fruit vegetable is not top of mind for many. On...

Broad sugar tax on food feasible and tenable

17 May 2024

A recent report by Ecorys, commissioned by the Ministries of Finance and Health, shows that a broad sugar tax on food is not only feasible but also offers significant health benefits. The study indicates that this tax pr...

26 food companies in Gelderland join forces

16 May 2024

Twenty-six food production companies in Gelderland have further consolidated their efforts within the new collaborative venture, the Food Production Cluster. This initiative was officially announced at a meeting on May 1...

New AI technology enhances crop resistance

15 May 2024

Michael Schon from Wageningen University & Research has designed an advanced AI tool. This innovation enables the analysis of non-coding RNA in plants. With his work, supported by a Veni grant, Schon is making signif...

Supermarkets experience a 16.4% drop in meat sales

14 May 2024

Meat sales in Dutch supermarkets continue to decline sharply. Wakker Dier, citing data from market research firm Circana, reports a 16.4 percent decrease since 2020. This trend continued into 2023, with a further reducti...

Online edition May 2024 | Food Safety

13 May 2024

On January 1, 2026, new allergen policy will take effect in the Netherlands. The Dutch directive is the result of close consultation between the Ministry of Health, Welfare and Sport, FNLI, CBL, NVWA ...

Rob Morren: ‘anticipate increasing unpredictability’

13 May 2024

Dutch food companies face risks from the effects of climate change, according to a recent report by ABN Amro. Rob Morren states, "It will be a significant challenge for them to be flexible and respond quickly to the impa...

Research on even more sustainable mycoprotein

13 May 2024

The daily consumption of meat, eggs, and dairy is increasingly under scrutiny. For a variety of reasons, more people are turning to alternative protein sources. Mycoprotein is one such alternative. By default it is froze...

Five schools collaborate for protein-rich Future

08 May 2024

Five Dutch universities of applied sciences are collaborating with various companies and experts on a research project focusing on the cultivation and application of duckweed. This cooperation could open the door to a fu...

Top 10 best read articles April 2024

07 May 2024

April 2024 was packed with significant developments and compelling trends within the food industry. Here you will find the ten most-read articles of the month. Topics range from innovative product developments and critic...

Insects as protein source: calculation model provides insights

07 May 2024

Wageningen University & Research has developed an innovative calculation model that assesses the economic viability of insect farming as a protein source. This model determines whether large-scale insect production i...

Meat consumption in Europe decreases by 4.5 kilograms per person

07 May 2024

Over the past four years, meat consumption in Europe has significantly decreased. Recent research by Agrarmarkt Informations-Gesellschaft, published by the German trade magazine TopAgrar, indicates a decrease of 4.5 kilo...

ING: Social aspect crucial for the future of food companies

06 May 2024

The influence of ESG principles in the Dutch food industry is growing. Food companies are increasingly focusing on the social component of their operations. This marks a shift from purely economic goals to a broader focu...

Green trends in the tuna industry

03 May 2024

The tuna industry, a sector long criticized for overfishing and environmental damage, is now showing its best side. With improved fishing techniques and stricter traceability, the sector is heading towards a more sustain...

Lidl Belgium lowers prices of plant-based products

02 May 2024

Lidl Belgium has announced an expansion of its range of plant-based protein products, along with a simultaneous price reduction. From May 15th, the prices of these products will be permanently lowered. This move is part ...