Protein transition

The 7 megatrends redefining the food industry

We all know that food does far more than simply nourish us. It has a profound impact across various domains. How will the ways we produce, distribute, and consume food shape the future of our planet? You’ll find the answ..

Vegetarian smoked sausage without artificial aromas

17 January 2025

Van Gelder, known as a traditional Dutch supplier of fresh produce and a producer of plant-based meat alternatives, is introducing a groundbreaking product at Horecava: the first vegetarian smoked sausage that already me...

Protein transition isn’t moving fast enough: action is needed

15 January 2025

The shift towards more plant-based proteins plays a crucial role in meeting climate goals. However, with the current balance of 58% animal and 42% plant-based proteins in our diet, there’s still a long way to go. “While ...

The Netherlands advances in cellular agriculture

14 January 2025

The Netherlands is taking another significant step in cellular agriculture with the establishment of two new scale-up facilities. These facilities enable companies to scale their production processes without making subst...

8 trends shaping the protein transition

13 January 2025

The protein transition is gaining direction with eight trends that will define the future of food between 2025 and 2030. Foodvalley presents these trends as a guide for businesses to address shifting consumer demands and...

CBL and Rabobank Pilot Boosts Food Innovation Success

09 January 2025

Five start-ups and scale-ups specializing in healthy and sustainable food innovations participated in a consumer research program called "Ontdek Onderzoek." Conducted by the Consumer Behaviour Lab (CBL) and Rabobank befo...

Redefine Meat encourages eating more meat

07 January 2025

Tens of thousands of people in the Netherlands, along with 25 million participants worldwide, are taking part in Veganuary this month. During this campaign, participants aim to minimize their consumption of animal produc...

Vegamonitor: beans bring balance to the table

23 December 2024

The debate around meat and plant-based alternatives continues to stir emotions, especially during festive seasons. The Vegamonitor 2024 by the Vegetariërsbond highlights striking differences in eating habits and preferen...

New insights improve the texture of plant-based meat

13 December 2024

The mouthfeel of plant-based meat alternatives remains a challenge for the industry. Consumers demand products with a structure closer to real meat, particularly for whole-cut alternatives. Recent research by Wageningen ...

200th V-Label client: a milestone for the Vegetariërsbond

12 December 2024

The Vegetariërsbond has reached an important milestone with its 200th V-Label client. The certification mark, now featured on over 5,000 products in the Netherlands, provides consumers with clear information about vegeta...

Circular food production crucial for biodiversity

11 December 2024

Circular food production and a shift towards more plant-based proteins offer significant opportunities to combat biodiversity loss and climate change. This approach could reduce land use and greenhouse gas emissions in E...

Two-thirds of Dutch want to eat less meat

04 December 2024

The Netherlands appears ready for a protein transition. Research by ProVeg shows that two-thirds of Dutch people want to eat more plant-based and less animal-based food. This support spans various demographic groups, fro...

Posters Meat, Fish, Fruit and Vegetables and Dairy

01 December 2024

Through the trade magazine Voedingsindustrie we distribute the poster VLEES, VIS, FRUIT & VEGETABLES and DAIRY. On the posters you will find the structure of the various processing industries. Because of the great demand...

7th Meat Café: Collaborating on food strategy is crucial

28 November 2024

Should the government allow the meat sector more room, or should the EU's climate policy line take precedence? Is agriculture a strategic geopolitical asset for the Netherlands and the EU? For which market does the Dutch...

Dutch plant-based products ranked the healthiest worldwide

28 November 2024

The Netherlands has once again established itself as a leader in healthy food. Research by ProVeg International reveals that Dutch meat substitutes and plant-based milk have the healthiest composition globally. These pro...

Protein digestibility and absorption quality

25 November 2024

The protein transition is in full swing. But what about the nutritional value of all these innovative protein products? How much of it do we actually absorb as humans? And what about individual variation in digestion and...