Protein transition

2025 Trend Report for the Food and Beverage Industry

2025 promises to be a transformative year for the food and beverage sector. Strengthen your business strategy and gain a lasting competitive edge with this practical guide to the industry’s most significant challenges an..

Sales of plant-based alternatives double in foodservice

15 August 2024

The Dutch foodservice sector has seen a significant increase in sales of plant-based dairy and meat substitutes over the past two years. According to recently released data from market research agency Foodstep, collected...

No growth in plant-based promotions: meat still dominant

14 August 2024

The number of plant-based promotions in Dutch supermarkets has barely increased for the third consecutive year. This is revealed by Wakker Dier's annual brochure monitor. Despite the growing demand for meat substitutes, ...

Demand for high-protein foods is increasing

13 August 2024

The demand for protein-rich foods in the consumer goods industry continues to grow steadily. This trend is clearly reflected in the rapid growth of products containing 25 grams or more of protein per serving. According t...

Circular snack brand GRO takes the next step in growth

07 August 2024

The circular snack brand GRO, known for its innovative approach and sustainable mission, is entering a new phase. Starting August 1, Edwin Hak and Jesse ’t Lam will join the company as Managing Partners. Their buy-in not...

Gluten from bread paste potentially a binder in meat substitutes

01 August 2024

Lecturer Lizette Oudhuis, affiliated with Van Hall Larenstein and Hanzehogeschool, is focused on developing gluten-free bread dough. This innovation could represent a significant advancement not only for gluten-free bake...

Nutreco opens first cultured meat feed production facility

01 August 2024

On July 29, Nutreco announced the completion of the world's first production facility for cell feed in Boxmeer. This new factory is specifically designed for the production of powders that serve as nutrients for cultured...

20 years of research confirms: eating plant-based is healthier

25 July 2024

Recent research shows that a plant-based diet significantly reduces the risk of various diseases. Researchers from the University of Bologna compared 48 studies conducted between 2000 and 2023, concluding that plant-base...

First commercial seaweed farm in Hollandse Kust Zuid wind farm

23 July 2024

The fall of 2024 marks a historic milestone with the opening of the world's first commercial seaweed farm within the Hollandse Kust Zuid (HKZ) wind farm. Located approximately 18 kilometers off the coast of Scheveningen,...

Red Band maker Cloetta waves gelatin goodbye

18 July 2024

Cloetta, known for brands like Red Band, Venco, and Sportlife, is taking steps toward vegan products to reduce its carbon footprint. This shift aligns with the growing demand for plant-based options and the company's sus...

Nijsen and Insect Engineers join Insect Valley Europe

18 July 2024

Nijsen and Insect Engineers, leading players in insect farming and protein transition, have joined Insect Valley Europe (IVE). This initiative, supported by Brightlands Campus Greenport Venlo, the Province of Limburg, an...

Dutch consumers hesitant to embrace legumes as meat substitutes

17 July 2024

The National Bean Research by HAK reveals that 67% of Dutch people do not yet consider legumes, such as brown beans and lentils, as suitable meat substitutes. This is notable given the financial and ecological benefits o...

Strategies for scaling up alternatieve protein sector

12 July 2024

Despite growth to €10 billion by 2030, alternative protein startups face scaling issues. Foodvalley NL and Invest-NL have identified challenges and made recommendations for developing a Dutch ecosystem for alternative pr...

Three in five Dutch people ready for cultivated meat

05 July 2024

Recent research from Good Food Institute Europe reveals that three out of five Dutch people are willing to try cultivated meat. This innovative solution, produced in cultivation facilities, has the potential to make the ...

Boermarke expands plant-based range to Foodservice

03 July 2024

Boermarke, known for its dairy products, made a significant shift in mid-2023 by fully transitioning to plant-based alternatives. This decision has proven successful, with their plant-based yogurt, cheese, and ice cream ...

Brabant strengthens position as leader in plant-based food

02 July 2024

Brabant is taking an ambitious step towards a sustainable future with a focus on plant-based food. The province aims to become Europe’s primary scale-up hotspot for plant-based food in the coming years. Collaboration bet...