Protein transition
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Livekindly plans to acquire Dalco Food from Hilton

Dalco Food is set to become part of Livekindly Collective. The company is acquiring the Dutch producer from Hilton Food Group. This will give the established vegan and vegetarian product manufacturer a new owner. Dalco o..

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Is more protein always better?

03 August 2026

High-protein products are becoming increasingly common in supermarkets. In the United States, 61 percent of consumers increased their protein intake in 2024. In 2019, that figure was 48 percent. Manufacturers responded b...

Dutch-grown quinoa heads to supermarket shelves

29 July 2026

Starting in August, Jumbo will sell quinoa grown in the Netherlands. The product will appear under its private label in stores. GreenFood50 supplies the quinoa, which is produced by Dutch growers. Jumbo has made a multi-...

How do you reach the flexitarian with plant-based innovations?

08 July 2026

How do you successfully expand plant-based market share to the flexitarian? Project PLENTY is sharing its initial findings on the buying behavior of this target group. With these results, HAS green academy and Hogeschool...

Flavor first: A roll with a purpose

29 June 2026

A sausage roll, but different. Lighter, just as flavorful, and built on an unexpected foundation. With their Zwamcijsje and Baasbroodje, Mendelt Tillema and Rick Houtepen show that change can sometimes start with somethi...

Schouten Europe acquires Bobeldijk Food Group

24 June 2026

Schouten Europe, producer of plant-based meat and fish alternatives, is acquiring fellow industry player Bobeldijk Food Group from Deventer. With the acquisition, the family-owned company is expanding its production capa...

When will cultivated meat find its place in the food chain?

19 June 2026

Cultivated meat is seen as a potential link in the protein transition. Researchers, start-ups, and agricultural entrepreneurs are working on applications that could eventually become part of the food chain. Interest is g...

Foodvalley updates guide for food product reformulation

17 June 2026

Developing a healthier product without compromising on taste or texture remains a challenge. To support companies in that effort, Foodvalley has released an updated edition of the Practical Guide for Reformulation and In...

Caterers make no progress in protein transition

16 June 2026

Dutch contract caterers have voiced their support in recent years for shifting toward more plant-based and fewer animal-based proteins in their offerings. In doing so, they aim to contribute to climate goals and a more s...

Consumers increasingly view bread as a protein source

15 June 2026

More and more consumers recognize bread as a source of plant-based protein. This is according to consumer research conducted by Profacts in March 2026 on behalf of the Nederlands Bakkerij Centrum (NBC). At the same time,...

First cultivated meat farm launches in Zuid-Holland

04 June 2026

On a farm in Zuid-Holland, something unusual has appeared among the dairy cows: the world’s first cultivated meat farm operating on an active agricultural business. RespectFarms installed the system at dairy farmer Corné...

Oatly sees opportunities for oats grown in Zeeland

02 June 2026

Arable farmers in Zeeland may gain a new market opportunity. Oatly, together with ZLTO and the Province of Zeeland, is investigating whether locally grown oats can be used at its production facility in Vlissingen. The am...

German market for meat substitutes declines

19 May 2026

The German market for meat substitutes is showing a slight setback for the first time in years. In 2025, production fell by 1.2 percent. At the same time, meat consumption increased slightly. This suggests that the rapid...

What harmful substances are found in meat substitutes?

08 May 2026

More and more consumers are swapping meat, milk and cheese for plant-based alternatives. Store shelves are packed with them. From oat drinks to vegetarian burgers. But that shift is also raising new questions for produce...

Veggie burgers healthier, but fat content remains high

29 April 2026

Veggie burgers are evolving rapidly within the Dutch market. Both nutritional value and taste are showing improvement. This is evident from a test by the Consumentenbond, conducted across private label and A-brands. Manu...

Beyond Meat taps into Korean BBQ trend

17 April 2026

Demand for Korean flavors is rising rapidly in the Netherlands, and these flavors are increasingly appearing in supermarkets. From K-pop to Korean barbecue, the influence is visible in both consumer behavior and product ...