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2025 Trend Report for the Food and Beverage Industry

2025 promises to be a transformative year for the food and beverage sector. Strengthen your business strategy and gain a lasting competitive edge with this practical guide to the industry’s most significant challenges an..

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Archive Archive

Six in ten Dutch want seasonal and local food

24 July 2024

More than six in ten Dutch people believe we should strictly eat seasonally to reduce environmental impact. This desire is highlighted in the latest National Choice Stress Monitor by market research firm MSI Consultants....

First commercial seaweed farm in Hollandse Kust Zuid wind farm

23 July 2024

The fall of 2024 marks a historic milestone with the opening of the world's first commercial seaweed farm within the Hollandse Kust Zuid (HKZ) wind farm. Located approximately 18 kilometers off the coast of Scheveningen,...

UT research aims to make plastics circular

23 July 2024

University of Twente is launching a new research initiative focused on the circular application of plastics. The goal is to achieve high-quality recycling of fifty percent of the one million tons of plastic discarded ann...

From three to ten Kipster farms thanks to Lidl

22 July 2024

Lidl and Kipster have intensified their collaboration with the opening of a new Kipster farm in Barneveld and the announcement of seven additional farms. This expansion marks an important step in their joint commitment t...

Beef industry concerned about EU deforestation regulation

22 July 2024

On July 3, 2024, the COV/VNV, the Ministry of LNV, and the NVWA held an important meeting about the EU Deforestation Regulation (EUDR Vo 1115 – 2023) and its impact on the Dutch beef sector. The European regulation, whic...

Regulation on deforestation-free products effective end of 2024

19 July 2024

On December 30, 2024, the new EU regulation on deforestation-free products will come into effect. This regulation replaces the existing EU Timber Regulation (EUTR). The main goal is to prevent deforestation and forest de...

Supermarkets aim for sustainable cashews

19 July 2024

Dutch supermarkets, united under the Centraal Bureau Levensmiddelenhandel (CBL), have taken an ambitious step towards making their product range more sustainable. The goal is to have all private label cashew snack nuts s...

Mars and FrieslandCampina reduce greenhouse gas emissions

18 July 2024

Mars and FrieslandCampina have initiated a new collaboration focused on accelerating the reduction of greenhouse gas emissions in dairy production for Mars. This partnership offers additional rewards for member dairy far...

Ancient wheat holds promise for future generations

16 July 2024

Ancient wheat varieties are essential for developing new strains that are more resilient to climate change. A century ago, British plant scientist Arthur Watkins collected wheat samples from around the world. His collect...

Nomad Foods advocates for lower freezer temperatures

16 July 2024

Nomad Foods, known for brands like Birds Eye and iglo, presents the results of a new study on frozen food storage temperatures. Together with Campden BRI, the company investigated whether increasing the storage temperatu...

Strategies for scaling up alternatieve protein sector

12 July 2024

Despite growth to €10 billion by 2030, alternative protein startups face scaling issues. Foodvalley NL and Invest-NL have identified challenges and made recommendations for developing a Dutch ecosystem for alternative pr...

Dairy industry on track to reduce CO2 emissions

05 July 2024

The Dutch dairy industry is committed to significantly reducing its CO2 emissions by 2030. A recent report by KWA bedrijfsadviseurs indicates that the sector is well on its way to meeting its reduction targets. The findi...

Fruit and Vegetable waste Monitor launched

05 July 2024

Fruit and vegetables are essential for a sustainable and healthy lifestyle. Due to their limited shelf life, efficient logistics are crucial. However, products often go to waste due to oversupply or weather conditions. G...

Heemskerk fresh & easy and Fruity Pack join forces

05 July 2024

Heemskerk fresh & easy and Fruity Pack have announced that they will collaborate from July 1, 2024. This partnership strengthens their market position by focusing on their core activities. The collaboration allows them t...

Health effects of organic food on pigs

04 July 2024

Scientists from Wageningen University & Research (WUR), Utrecht University (UU), and the Louis Bolk Institute (LBI) have initiated a large-scale study to investigate the effects of organic food on pig health. This re...