Build for the future with a scalable ERP solution

From Belgian baking tradition to a global favourite: for nearly 50 years, Poppies Bakeries has been delighting people with cakes and cookies. With 13 bakeries across Europe and the US and over 1,300 employees, this bakery giant continues to grow. To ensure this growth is sustainable, the company opted for a full digital transformation, anchored by a new ERP solution.

By implementing a modern ERP system, Poppies has streamlined its business operations. The system improves efficiency, provides the necessary flexibility, and enables further international expansion. From production to logistics, all parts of the business are now better aligned, leading to a significant boost in operational performance.

This digital transformation allows Poppies to respond more quickly to shifting market dynamics and customer needs. With better insights and faster decision-making, the company can continue to grow and achieve the scalability required for the future.

What can your business take away from Poppies?

The transformation at Poppies shows how technology can lay the groundwork for sustainable growth and long-term success. For companies in the food industry, it's crucial to optimise processes and be ready for what lies ahead.

See how Poppies Bakeries has prepared for the future through digital transformation — and how your company could benefit too with our Fast-Solution for Food. Read the success story:

Poppies Bakeries: Future-ready with a new ERP – delaware Netherlands