82% of branded cookies still contain palm oil

Palm oil is still widely used across the branded cookie assortment. According to research cited by The Flower Farm, 82% of the products examined contain palm oil. The company says private-label products are sometimes further ahead in moving away from palm oil. The Flower Farm is calling on branded manufacturers to review their recipes.

Palm oil in recipes

Many manufacturers use palm oil because of its relatively low cost. The ingredient is also easy to use in recipes. The expansion of palm oil plantations in tropical regions is raising concerns. This expansion is linked to rainforest deforestation. Loss of biodiversity also plays a role.

Global demand for palm oil is also high. That demand exceeds the supply of certified palm oil. According to The Flower Farm, margarine producers are already making the switch more often. The sector is moving toward palm-oil-free production. That transition is progressing more slowly for branded cookies.

Koekjeschecker provides insight

The Flower Farm is therefore introducing the Koekjeschecker. Through checkjekoekje.nl, consumers can check whether a cookie contains palm oil. The tool shows which products contain palm oil for each brand. This allows consumers to quickly check what is in a cookie.

The Flower Farm was founded in 2019 with a clear mission. The company aims to combat deforestation linked to palm oil production. Since then, it has grown into an established market player. The Flower Farm holds a strong position in the margarine segment.

Checkjekoekje.nl