QMS honors Groenveld Vlees en Goedegebuur

In an era where the global food industry is more dynamic and competitive than ever, the Scottish red meat industry continues to stand as a beacon of quality and dependability. This was once again affirmed at Anuga 2023, where Quality Meat Scotland (QMS) honored three leading European importers for their unwavering support of the industry.

Groenveld Vlees: Decades of Expertise

Arjen van Wieringen, on behalf of Groenveld Vlees, highlighted the significance of their partnership with ABP Perth. Groenveld Vlees, a wholesaler, importer, and exporter of meat, boasts decades of experience and invaluable expertise in supplying to the manufacturing industry, wholesale, retail, catering, and butchery market in the Netherlands and other European destinations. Kate Rowell praised Groenveld Vlees for their dedication to delivering top-quality Scotch Prime products to premium markets.  In the photo, Arjen van Wieringen accepting the award with appropriate pride. 

Pregis: A Testament to Growth and Commitment

Among the awardees was Pregis, a renowned Italian importer, consistently purchasing Scotch Beef PGI since 2020. Their trade in 2023 has already surpassed the volumes of 2022. Sarah Millar, CEO of QMS, commended their commitment, noting that their consistent weekly purchases are a testament to their dedication to the Scottish red meat industry.

Goedegebuur: From Butcher Shop to European Powerhouse

Based in Rotterdam, Netherlands, Goedegebuur has had a longstanding partnership with Scotbeef. What began as a small butcher shop in 1922, has evolved into one of Europe's largest de-boning and packaging companies. Kate Rowell, Chair of QMS, expressed her appreciation for Goedegebuur's commitment to delivering the highest quality products.

The Global Appeal of Scottish Red Meat

These recognitions not only emphasize the excellence of Scottish products but also the importance of strong partnerships. "Our dedication to delivering the finest red meat goes beyond borders," said Kate Rowell. Sarah Millar added that these QMS Recognition Awards underscore the necessity of collaboration and commitment within the Scottish red meat industry.

A Toast to the Future

This ceremony was more than a moment of acknowledgment; it was a celebration of the resilience and global appeal of the Scottish red meat industry. With these awards, QMS not only recognizes the achievements of these companies but also their role in strengthening the position of Scottish products on the global market. It's a reminder that by partnering with Scottish producers and processors, customers worldwide can enjoy an exceptional culinary experience, rooted in the provenance of Scottish red meat.

Source: EuroMeatnews.com