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The new French Minister for 'ecological transition', Barbara Pompili, together with her colleagues from agriculture and finance, is launching a study on labelling the environmental footprint of food products. The aim is to provide consumers with an insight into the environmental impact of food, so that they can make conscious choices when purchasing food. This follows on from a wide-ranging public debate that took place in France (the 'convention citoyenne pour le climat').
Different labelling systems will be tested over several months. The types of labelling will be evaluated for their effectiveness in informing consumers: among other things, clarity, reliability and objectivity will be considered. By informing consumers better, the French government hopes that the range on offer in the shops will also become more sustainable. The burden on business will also be examined.
Source: Ministerie van Landbouw, Natuur en Voedselkwaliteit
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