The Vegetarian Butcher launches Cordon Blij

In line with the National Week Without Meat and Dairy, an event highlighting the shift towards more plant-based diets, The Vegetarian Butcher introduces a striking new creation. The Cordon Blij, a vegan version of the traditional cordon bleu, promises a crispy exterior with a creamy core of vegan ham and plant-based cheese. This innovation emphasizes the growing trend in the Netherlands towards more plant-based and sustainable food choices.

The Vegetarian Butcher's plant-based cordon bleu is made from soy and fortified with vitamin B12 and iron, key nutrients in a vegan diet. This fortification enhances the nutritional value of the product, a crucial factor in the rapidly expanding market of plant-based alternatives. The Cordon Blij can be prepared in a frying pan, oven, or air fryer, making it an accessible option for various households. Its versatility in cooking methods highlights the adaptability of plant-based products within traditional Dutch cuisine.

A treat for everyone

Valerie Vos, Country Business Lead at The Vegetarian Butcher, emphasizes that the Cordon Blij is more than just a vegan alternative. It's a flavor sensation designed to appeal to a broad audience, from vegans to meat-eaters. This inclusive approach reflects the company's mission to make plant-based products accessible and appealing to as wide an audience as possible. The launch of the Cordon Blij during the National Meat-Free and Dairy-Free Week is strategically chosen to spread the message of sustainable and responsible enjoyment to meat lovers throughout the Netherlands.

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