Schouten introduces 100% plant based tuna: TuNo

Schouten Europe B.V. will introduce a fully vegetable tuna in January 2021. Under the name 'TuNo' the product will be presented to interested parties in the coming period. Vegetable tuna can play an important role in the protection of endangered tuna species.

Endangered with extinction

Product Manager Annemiek Vervoort: "All tuna species are heavily overfished and a whole number of species are threatened with extinction. Our vegetable tuna has the same bite and taste as real tuna. The product is suitable for eating cold and is therefore immediately ready for use for everyone who wants to enjoy the taste of tuna in a sustainable way''.

New segment

Schouten is stepping into a new segment with its first fish substitute and expects to further expand its range of fish substitutes in the coming year. "We see that the demand for fish substitutes is increasing. It's logical that in addition to replacing meat, people are also thinking about replacing fish. We are starting with a substitute for tuna because we are contributing directly to a sustainable solution for a global problem,'' said Vervoort.

Processable product

Schouten's vegetable tuna can be processed in other products such as spreads, meal salads, wraps and ready meals. The product can also serve as a pizza topping. At the end of February the first application of Schouten's product will be on the shelves of a large Dutch retailer.

schoutenfood.com