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Ísey Skyr is taking on Nutri-Score

17 June 2020

In July Ísey Skyr will start placing the Nutri-Score on their products. This makes the company one of the first brands in the Netherlands to use the Nutri-Score. All products from Ísey Skyr are rated A.

"By being transparent about healthy food, we try to encourage consumers to eat healthy food and make the choice of products easier," says Miriam Snel, Manager Sales & Marketing Ísey Skyr Netherlands. According to the brand, the transparent communication connects well with the target group: people who are aware of what they eat. The company supports consumers in an active and healthy lifestyle of which responsible enjoyment is a key component.

It is expected that by the end of 2020, the full range of the brand will be in the supermarket with an A-score.

www.iseyskyr.nl

Source: © Isey Skyr

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Ísey Skyr is taking on Nutri-Score

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