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One in three employees sees AI as a threat

AI is gaining a foothold on the production floor, but employees have concerns. More than a third (34%) see the technology as a threat to their skills and expertise. In addition, 58% feel that decisions about digitalizati..

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Archive Archive

Consumers turn away from fast food

25 July 2025

The quick bite is losing its edge. Where you used to grab a decent takeaway or delivery for ten euros, people now think twice before ordering. Fast food is no longer automatically seen as cheap. More expensive than ex...

EU cracks down on unclear food labelling

24 July 2025

What can still be called ‘cheese’? And when does a steak truly count as steak? The European Commission aims to introduce clear rules on this. Plans are underway for marketing standards covering a range of food products, ...

Overijssel develops a local plant-based protein chain

23 July 2025

The province of Overijssel is working on a protein chain close to home. No distant imports, but fava beans, lupin, soy and peas, grown on Overijssel soil. Crops that suit the land, the climate, and the future. And they d...

Beef prices on the rise: pressure builds across the chain

23 July 2025

The price of a steak has gone up significantly in a short time. Not just for consumers, slaughterhouses and farmers are also facing steep cost increases. According to Wageningen University & Research, the entire beef...

Ultra-processed foods deeply embedded in our food system

22 July 2025

Walk into any supermarket and you can’t miss them: ultra-processed foods. They keep well, have a pleasant mouthfeel, and have become a standard part of how we produce, sell and consume food. At the same time, there’s gro...

Brussels wants its own protein sector for the EU

22 July 2025

Brussels wants to gain control over the protein market. In a recent legislative proposal, the European Commission makes it clear that it is working towards establishing a separate protein sector within the Common Agricul...

Lidl significantly expands legume range

21 July 2025

Starting July 21, legumes will take up more shelf space at Lidl. Eleven new products will be introduced, including dried lentils, canned chili beans, and a veggie bowl with red beans, quinoa, and wholegrain rice. With th...

Multi-million investment in Solynta’s disease-resistant potato seed

21 July 2025

Not tubers, but seed. With that shift, Solynta is turning potato cultivation on its head. The Wageningen-based biotech company is receiving €20 million from the European Investment Bank (EIB) to accelerate development of...

Brussels pushes for shorter supply chains and sustainability

21 July 2025

The European Commission is drawing a clear line: local and sustainable must become the new standard. Member States will be required to prioritise products with added societal value in their agricultural schemes. This is ...

€15 million invested in rural innovation

18 July 2025

This is where innovation happens: right there on the farm. In the greenhouse. Or out in the field. This month, three experimental sites have officially launched, where farmers, growers and researchers team up to test wha...

Supermarkets scaling back on meat promotions

17 July 2025

Less meat promotions in the weekly leaflet? That’s right. In the first half of 2025, supermarkets ran 7 percent fewer meat promotions compared to the same period last year. According to Wakker Dier, it’s the second conse...

FAO: Global meat and fish consumption to rise by 6%

17 July 2025

More meat and fish on the table, at least globally speaking. According to the latest Agricultural Outlook from FAO and the OECD, overall consumption is projected to rise by 6% by 2034. But if you assume that increase com...

World Fruit Map: shifting supply and trade dynamics

16 July 2025

The fruit sector is on the move, and not just a little. The latest World Fruit Map from RaboResearch highlights rising prices, shifting supply, and changing trade routes. Europe and the US are becoming increasingly relia...

First seaweed harvest within wind farm completed

14 July 2025

A floating net strung between wind turbines delivered a milestone this week. The very first commercial seaweed harvest within an offshore wind farm has been collected at North Sea Farm 1, located 18 kilometres off the co...

Ultra-processed foods aren’t necessarily fattening

14 July 2025

Ultra-processed food? It’s quickly dismissed. Unhealthy, people say. Fattening too. But that image isn’t as black-and-white as often assumed, according to research from Wageningen University & Research (WUR). It’s not ju...